Top Freelance Services for Designers: 7 In-Demand Skills to Build Your Business
Discover seven high-demand services for freelance designers to focus on in today’s job market and start building your design empire.
Do you know your unique value proposition? It could be the key to leveling up your freelance career.
Demand for specific skills can shift based on emerging trends, technological advancements, and changing market needs. For this year, certain services are particularly in high demand and, as a result, may offer higher earning potential for freelancers.
For this reason, knowing what you bring to the table as a designer is crucial. Knowing your unique value proposition as a freelancer will give you alignment and hopefully point you toward one of these skills.
User Research and Personas:
There's a growing recognition of the value of deep user understanding in informing design decisions. Businesses are willing to invest in thorough user research to ensure their products meet the actual needs of their target audience, making this skill highly sought after.
Accessibility Consulting:
As digital inclusivity becomes more prominent and, in some regions, a legal requirement, expertise in creating accessible designs is increasingly in demand. Designers who can ensure products meet WCAG guidelines can command higher fees for their specialized knowledge.
Design System Development:
As more organizations recognize the benefits of design systems' efficiency and consistency, the demand for designers who can build and implement them is rising. This work requires a blend of design, coding knowledge, and system thinking, making it a higher-paying niche.
UX/UI Consultation for AI and Emerging Technologies:
As AI, VR (Virtual Reality), and AR (Augmented Reality) continue integrating into mainstream applications, designers who can navigate these technologies to enhance user experiences are in high demand. Expertise in designing for these new contexts can command premium rates.
Responsive Web Design:
In an era where mobile usage surpasses desktops, the ability to design seamless, cross-platform experiences is crucial. Expertise in responsive design remains highly valued as businesses strive to cater to a broad audience across devices.
Product Design Sprints:
The ability to facilitate design sprints, helping teams quickly innovate, prototype, and test ideas, is increasingly popular, especially in startups and tech companies. This service helps reduce the time spent on marketing and is thus well-compensated.
Interaction Design:
As the user experience becomes a central competitive differentiator, there's a heightened focus on creating engaging and seamless interactions. Designers who specialize in crafting delightful micro-interactions and transitions are in great demand.
Dreaming of a high-paying creative career?
Start here with UX/UI Design For Beginners! This step-by-step guide shows you exactly how to become a UX/UI or product designer—no degree, no experience, no problemo. After all, it worked for me!