Stop Searching for Purpose—Do This Instead
Feeling lost as a creator? Start creating—your purpose will follow.
Feeling Lost? Create First, Find Purpose Later. 💅
The pressure of success and not wanting to feel lost is heavier than 1,000 sacks of potatoes. I get it. Some days, I beat myself up, thinking I’m not doing enough.
“You don’t learn to walk by following rules. You learn by doing and by falling over.” — Sir Richard Branson
The punchline? It doesn’t matter if you lack direction—just create, and purpose will follow. Tough pill to swallow, I know. But it’s the exact lesson I’m learning right now. And here’s why.
TL;DR: Feeling lost? Stop overthinking your purpose and start creating. Success isn’t about having the perfect plan—it’s about taking action, learning through iteration, and letting clarity emerge over time. The only way to get unstuck is to create first. Purpose follows action, not the other way around.
Success is Messy—And That’s Okay
If you’re a creative, you already know the path to success isn’t a straight line. So, what’s the big deal? Why does uncertainty feel like failure?
Here’s the truth: Becoming better at your craft comes from doing the work. Not strategizing. Not overanalyzing. Just creating.
Nobody cares what you’re making right now or where you’re going—not until you’re far enough along the yellow brick road for them to notice.
Success isn’t about having a flawless plan—it’s about building a routine you can sustain over time that you enjoy.
Shut Down the Inner Critic
That tiny voice in your head? The one that questions every move you make? It’s not just you—I promise I’m not crazy either.
I’ve spent countless hours obsessing over my niche, questioning my purpose, and drowning in frameworks. Maybe that sounds familiar. But here’s the thing:
Your inner monologue can be your biggest roadblock. Overthinking won’t help you—it will crush you.
So, turn down the volume and just create. Let the process lead you to clarity.
You are good enough. Your purpose will emerge through action. And failure? It’s just proof that you’re learning.
Why Learning Through Creation is the Best Growth Strategy
Content creation isn’t about churning out endless posts like an assembly line. It’s about learning by doing.
If you’re stuck in research mode, trying to “prepare” before starting—stop. The real lessons happen when you get your hands dirty.
Here’s why creating content is the best way to learn and grow as a creator.
Active Learning Beats Passive Consumption
You can’t get better at something by just consuming information. Your brain needs to engage.
When you create, you research, structure, and explain ideas—and that process cements knowledge way deeper than passive learning ever could.
Plus, when you create content, you’re often teaching—even if it’s just to yourself. And as every teacher knows, the best way to master something is to explain it to others.
Try This:
Create to Learn – Instead of reading about a skill, make something related to it. Learning photography? Start a photo project. Exploring coding? Build a small project and document the process.
Teach Through Content – Explain a new concept as if you were teaching someone else. If you just learned a marketing trick, write a thread about it or film a short video.
Engage in Conversations – Treat comments and questions as learning opportunities. If someone asks something you don’t know, research it, answer it, and grow in the process.
Growth Comes Through Iteration
Nobody creates a perfect piece of content on the first try.
Every post, video, or podcast is just a draft that informs the next one. The key is to iterate—create, analyze, refine, and repeat. That’s how skills get sharper over time.
This iterative process is your shortcut to mastery. Each attempt teaches you something new. Trial and error isn’t failure—it’s a learning engine.
How to Improve With Each Creation:
Start Small, Then Scale – Begin with bite-sized projects that you can complete quickly. A short weekly vlog or a daily paragraph forces you into a rhythm.
Reflect on What Works – After each creation, ask: What worked? What didn’t? Keep a log of lessons and apply them next time.
Embrace Feedback – Treat audience responses as data. What did people resonate with? What questions did they ask? Use that to refine your next piece.
The Creator’s Learning Loop
Instead of endlessly consuming information, shift into a create-learn-improve cycle.
Creating builds real skills.
Iterating refines those skills.
Feedback accelerates your growth.
That’s how you level up—not by waiting for the “right time” but by doing the work and adjusting as you go.
So stop overthinking. Stop doubting yourself. Just create.
Your direction will find you along the way.
Final Thoughts
Success doesn’t come from having everything figured out. It comes from doing the work—consistently, imperfectly, and without waiting for permission.
Most people waste time searching for the “right path,” but the truth is that your path is built through action.
Want clarity, momentum, and mastery?
Create first.
Iterate. Learn.
Adjust.
Repeat.
The creators who succeed aren’t the ones who waited for purpose to show up. They’re the ones who started before they felt ready—and found purpose along the way.
So if you’re feeling lost. You know exactly what to do.
Now go create!
Things Worth Sharing
🔗 A Post That Hit Me Hard
Using AI isn’t just a fad. Having my own GPT helped me create plenty of content! Whether that is articles, short-form posts, or YouTube scripts. The trick is training your own GPT and making your assistant your own. It’s all about improving your work, not taking over. Check out Summer Chang’s newsletter on LinkedIn about this exact topic!
🎥 ICYMI: My Latest Video
Have you ever noticed that your surroundings can either make you feel heavy or light? Well, I wanted to share how leaving my hometown, ending a toxic relationship, and only hanging out with a few close friends completely transformed me. If you’re looking for growth, I highly recommend trying the same thing!